How the Internet Changed the Music Industry Essay example

How the Internet Changed the Music Industry COM/156 September 11, 2011 Large music labels have made statements since the late 1990s regarding the Internet’s damage to music sales through piracy by showing the decline of CDs sold year over year. However, the music labels themselves did not realize the sales opportunities that could be provided by the Internet and only saw a damaging environment. The same music labels also neglected to take advantage of the Internet as a new venue to find popular music artists. As with all types of modernization, understanding takes time, and the music industry is beginning to come around by offering portions of their libraries for sale through sanctioned distributers like Amazon and iTunes as well as†¦show more content†¦The front page also includes various music sales. Every week there are 100 albums on sale for $5. With $5 discount albums consumers would be more likely to purchase multiple albums knowing that they are obtaining a bargain. In the iTunes 9 upgrade, Apple included additional features that help users to share new artist purchase recommendations with friends. The addition of the share feature in the iTunes store allows users to â€Å"click the arrow next to the items Buy button and choose Share On Facebook or Share On Twitter to post a message about the item on your social-networking platform of choice,† (Frakes, 2009). The Share On feature will allow people to tell their entire friend network on Facebook or all of their Twitter followers about the new artist that they discovered through the iTunes store. With over 275 million iPods sold over the last decade, the iTunes user group community can easily help a new artist become well-known (Ford, 2011). Playlist generation is also done easily through iTunes by a built-in piece of software called Genius. Genius will not only create playlists from songs in a computer’s local library, it will also search the iTunes music store for similar artists h elping discovery of new artists. The Genius sidebar even allows users to play a sample of the suggested new purchase without changing the view within iTunes from the library. With a total of 11.7 billionShow MoreRelatedHow Has the Internet Changed the Music and Movie Industries3305 Words   |  14 PagesMusic and motion pictures, two of the most popular forms of entertainment today, can easily be traced back hundreds of years ago. Yet a relatively newer form of entertainment (and information) has impacted those long-established industries in as little as a few years: the internet. Recorded music, technically speaking, can be traced back to April 9th, 1860 with â€Å"Au Clair de la Lune† by Édouard-Là ©on Scott de Martinville . 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